Copywriting Sample – Little Twidlets

Brief –

Promotional copy of up to 200 words.

Copy –

Business: Little Twidlets

Shop local. Shop sustainable. Shop for family.

Ludlow, Shropshire is home to a wonderful independent business run by Nicola Twiddy, who was named as one of the top 100 female entrepreneurs in the UK in the f:Entrepreneur #IAlso100 campaign 2024. Starting in 2015 as an online store selling reusable nappies, Little Twidlets Ltd expanded into a brick and mortar store in 2020. In store and online, you will find a wide range of items to support you and your family with your eco-conscious, sustainable lifestyle. For children, you will find reusable nappies and organic clothing, slings and carriers, books, wooden toys, and more. Treat yourself to a recycled notepad and pen from Vent for Change, ethical snacks, reusable sanitary products, and kitchen and bathroom items.

Many of the products sold in this store are locally sourced and hand-made, and all are chosen with sustainability, creativity and comfort in mind. The store itself is breastfeeding friendly, and often hosts other small businesses and classes in the room above. There really is no better place to go for families keen to shop local, shop sustainable, and support small business.

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